Suncorp wanted to re-shape the retail experience around the customer with a focus on a ‘needs led’ rather than a ‘product led’ environment. The Sydney Paramatta Store breaks down the parameters of traditional banking and creates a place where customers feel welcome and unintimidated about their financial needs.
Sydney Design Awards: Gold Interior Design Retail
NOT JUST ANOTHER BANK
- Robyn Lindsey
- Timothy Giles
- Mark Talbot