American Express were looking to their new accommodation to help them achieve business goals and cultural aspirations. The project was to drive further development of the American Express ‘Bluework’ program, which combines property, human resources and technology to achieve a workplace that is more responsive to the demands of today’s workers and their business.
Opportunity
Two new Singapore workplaces – one a new suburban development MBC and the other a smaller city hub MBFC provided the company with the opportunity to leverage investment in infrastructure, technology and tools to drive growth and service efficiency.
The American Express "BlueWork" aims to encourage spontaneous encounters, enhance information flow, create communities and promote teamwork and collaboration.
Area
Sydney 14,000m2
Hong Kong 6,700m2